Do the people in your organization treat invitations to brainstorming sessions like jury duty summons? Do the ideas generated all-too-often underwhelm? Does group think tend to take over? If so, Idea Champions can help.
Brainstorming, in most companies, is seriously flawed, an exercise in wheel spinning, futility, and lost potential -- not because brainstorming, as a method, is flawed, but because the people who lead brainstorm sessions don't fully understand the art and science of eliciting group genius.