During the past 25 years, I’ve asked more than 10,000 people where and when they get their best ideas. I get all kinds of answers, but the one that has always fascinated me is “the shower” — maybe because I also get so many of my good ideas there. And so, at the risk of overstating my case, I hereby offer you 20 reasons WHY the shower is so conducive to idea generation.
1. Showering signals “a new day” or “new beginning.”
2. You’re usually alone, with time to reflect.
3. Interruptions are rare.
4. The rush of water creates a kind of “white noise” that makes concentration easier.
