Just like you, we at Point2 are also in the habit of making New Year’s resolutions. This year, at the top of our list was to show our agents we’re keeping our promise and really delivering more exposure and more leads for your real estate business. And guess what? It’s just one month into the […] Continue reading
Category Archives: Marketing
Small Business Boot Camp: 8 Ways to Conduct Market Research for Your Online Business Idea

This is the fifth installment of the #SellMore Small Business Boot Camp series. In previous parts, we discussed how to find a product niche, how to source your product, how to evaluate your small/online business idea and how to address online business laws and nuances. This week, we’ll be covering how to assess market demand … Continue reading
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Mobile Commerce Optimization Best Practices: From Landing Page to Checkout

Mobile shopping continues to break records. On Black Friday 2014, shoppers snuck their phones and tablets under the Thanksgiving table more than ever before to shop online. PayPal reported that online purchases on Black Friday resulted in a 62% increase in global mobile commerce volume. A few days later, Cyber Monday broke $2 billion in … Continue reading
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Celebrity Real Estate on Point2 Homes
Everybody lists their homes on Point2 Homes. You, me, celebrities… Yes, you read that right! Even celebrities need to get more exposure for their listings, and that’s where Point2 Homes comes in. Let’s take a peek at three pieces of celebrity real estate that are up for sale right now. Just click the photos to […] Continue reading
7 Funny Real Estate Memes
Who says real estate agents don’t have a sense of humor? Not us! These seven funny real estate memes will start your week with a chuckle. Don’t forget to share your favorites! If you’re looking for more hilarious real estate humor, definitely check out our funny real estate […] Continue reading
7 Best Ecommerce Apps and Integrations to Increase Productivity

As Chief Operating Officer at Stupid Cancer, I wear many hats. One of those hats is managing our online store from top to bottom, with customer service support from an additional team member. If you’re an online store owner or operator, you know how many moving parts there are, and that no two days are … Continue reading
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Top Ecommerce News You Need to Know; Highlights from Staples, Sony, U.S. Census

Happy Friday, everyone! It’s been a long week packed with international news on ecommerce as well as announcements around interesting acquisitions and spin-offs. From Staples acquiring Office Depot to consumer electronics lifting discount selling bans in India, the state of global ecommerce is experiencing high disruption as well as massive growth, both in the U.S. … Continue reading
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The Power of Ecommerce Analytics: 9 Tips to Grow Revenue in Less Than 30 Days

Knowing your store’s performance at any given moment provides you with instant insight into the rhythm of your online business –– no matter how small or large your ecommerce store is. However, not everyone is equipped to analyze rich data sets nor does everyone have a team of analysts extracting answers from their data. Further, … Continue reading
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Customer Experience Optimization: How to Prevent Warehouse & Inventory Errors with Cloud Management
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Customer experience can make or break your ecommerce business. In fact, 89% of consumers have stopped doing business with an ecommerce company after a bad experience, and a customer is 4X more likely to buy from a competitor if the bad experience was service-related rather than price-related. What’s more is that consumers are 2X more … Continue reading
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3 Tips to Sell a House in Spring
The big thaw is finally here… for a lot of us, anyway! Not just in terms of temperatures, but also as relates to home buyers. Many potential buyers have weathered to storm of the holidays and are now ready to see what’s on the market. If you have listings you’re ready to bring to market […] Continue reading










