Dear readers,
We are delighted to add yet another installment to our super helpful “Ask Customer Care” blog series. If you haven’t had the chance to interact with our Customer Care team yet, you should know that they are the friendliest customer service team around!
Our customer service is free and unlimited, so if you have a question about Point2 Agent websites or our other services, be sure to give them a call or send an email.
And now on with the show!…
Q: How do I add Google Analytics to my Point2 Agent website (and why would I want to)?
When you add Google Analytics to your Point2 Agent site, you can track all kinds of information about activity on your web pages. You can learn more about visitors to your site, including where they come from, what they’re looking at, which links they’re clicking and how long they’re staying. You can even see how much mobile traffic you’re getting – great news for those of you using a responsive theme.
This information will help you understand why people are coming to your website and what they’re looking for, so you can optimize your site to meet their needs and usage. Here’s a list of 25 reasons to use Google Analytics that will help you learn more.
If you’re a Point2 Agent Pro or Elite user, here’s how to get started:
First, follow the instructions on this page to set up a Google Analytics tracking code for your website.
Once the code has been copied from your Google Analytics account:
- Sign into your Point2 account at www.point2.com
- Click Websites
- Click Edit next to the website needed
- From the Manage Website tab, click Search Engine Information
- Enter the Google Analytics Tracking ID into the provided field
- Click Apply to All Pages
Et voila! Soon you’ll have access to all kinds of analytics about the activity on your website. Pretty nifty, right?
Do you use Google Analytics on your real estate website? What has been your biggest takeaway?
