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3D Printed Homes: The Future of Real Estate?

3DPrintedHomes_12-18_blogHere at Point2, we love thinking about the future! (We’re total technology geeks, it’s true.) In the past we’ve written posts about the homes of the future and reviewed some pretty cool predictions about what the listings of tomorrow will look like. Today we’re happy to announce that tomorrow might be here even sooner than […] Continue reading

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3 Steps to Ecommerce Promotions that Drive Traffic and Customer Loyalty

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Are your ecommerce promotions performing as well as you had planned? It’s possible that even if you feel you’re doing well, your numbers may indicate otherwise. A little ecommerce education, even if you’re a savvy business owner, can help to make sure you’re working smarter, not harder, to grow your business. We’re finding through many client … Continue reading

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Managing Client Expectations

Managing Client ExpectationsThanks to the Internet, clients have a wealth of information available at their fingertips. The downside is that not all of the information available is accurate or up-to-date, and many clients are unsure of how to interpret what they find in well-meaning articles online. Sometimes clients’ research and expectations are so far from reality that […] Continue reading

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37 Last-Minute Gifts for Him That Help Support Small Business

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The holidays are upon us, and last-minute shoppers are faced with a time-crunch decision: spend extra for the overnight shipping – or trust that your packages will arrive in the 5-7 day timeframe? I’ve already blocked my Christmas Eve for the organizing, assembly and wrapping of gifts. This time is especially hectic for small business owners. The … Continue reading

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Top Ecommerce News You Need to Know; Highlights from Apple, PayPal, Facebook

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It’s been a busy week. Between coming down from the Cyber Week high and office holiday parties, no one would blame you if you missed a few top ecommerce news stories. Not to worry, we’ve been keeping our finger on the pulse of the ecommerce industry for you. From Apple and PayPal to a serious … Continue reading

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Everything You Need to Know Before You Launch an Online Store

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Starting your own business is no easy feat and there have been countless articles on finding a mentor, understanding your analytics and using data to figure out who your audience is. The bottom line: there is no easy route to success. If there was, everyone would have already taken it. No one knows this better than Melinda Emerson, or … Continue reading

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