We analysts like to compare. If you ever want to keep an analyst busy, just give her 2-3 options. She won’t return to your desk until the cows come home. My wife uses this trick all the time. Picture this:
[In late 2013]
Me: I want to buy a new phone
She: Do you want Nexus 5 or Galaxy S5 or iPhone 5s?
Its late 2014 and I am not done comparing.
So today, let’s talk about an interesting comparison scenario.
Comparing by letter or word
See above demo to understand the concept. Read more to learn how to do this. Continue reading












