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Cracking the Multi-Channel Merchandising Code: Diversification Strategies to 10X Your Business

WLXPH20HUAShoppers today favor convenience above all else when looking to purchase an item. But exactly what qualifies as convenience shifts based on a consumer’s mindset and mood. For instance, when shopping on marketplaces like Amazon, consumers are looking for speed in both finding a product as well as in its delivery. Price is also a … Continue reading Continue reading

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The Adult Coloring Book Craze is Coming to a T-Shirt Near You [Design and Win a Free Colorwear Tee]

13047705_571820119654207_1898528343951729853_oSince 1985, a small town in New Hampshire has been home to something rather remarkable. Boasting little more than 23,000 residents, a state college and a private liberal arts university so common to that region of the U.S., Keene, New Hampshire is also the hometown to a long-standing business known for its commitment to the … Continue reading Continue reading

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A Short and Sweet 4-Step Outline to Thinking Through Your International Shipping Strategy

G3W62T63KDA third of online shoppers have purchased goods from another country. Those living in Australia, Canada and Russia are the most likely to buy internationally. In Asia and India –– two of the fastest growing markets for ecommerce, with YoY growth in the 30 or more percentile –– marketplaces similar to Amazon and eBay make it … Continue reading Continue reading

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