As companies scale, their founders and executives begin to realize one very fundamental thing: they can’t do it all themselves. Eventually, any growing company will need to either hire to fill gaps in capacity and capability, or begin looking for partners who have the expertise they need. When it comes to ecommerce, one of the … Continue reading
The post Designed to Sell: An In-Depth Look at How a Design Firm Solves for Low-Impact Sites appeared first on The Bigcommerce Blog.
Ecommerce technology has become ubiquitous. These days, there are multiple ecommerce backend solutions that take the hassle of technology off of business owners, allowing them to instead focus on business growth and marketing. Of course, this presents its own unique set of challenges. There are thousands of brands out there focusing their efforts on marketing, … Continue reading
The post 17 Marketing Blogs Every Business Owner Should Read appeared first on The Bigcommerce Blog.
Choosing a strategic domain name is not just a task for those starting up their own businesses. For many, the decision to launch your own website comes many years after you’ve already built a profitable venture. The reasons for this are typically: You’ve been successfully selling on marketplaces like Amazon, eBay or Etsy –– and … Continue reading
The post Your Domain Name is Your Brand — Here’s How to Pick One appeared first on The Bigcommerce Blog.
In 2016, successful online brands will need to properly execute on a multi-channel strategy in order to remain top of mind for consumers. We call the need-to-do list “table stakes” over here at Bigcommerce. These are the things that your brand must do in order to be competitive or simply to maintain the customer awareness … Continue reading
The post Designed to Sell: An In-Depth Look at Must-Have Site Features for Growing Retailers and Those Brands Already Ahead appeared first on The Bigcommerce Blog.
Everyone talks about being “social” these days in order to drive brand awareness. There are endless posts and theories about how to monetize Facebook, Twitter, Pinterest, Instagram and whatever flavor of the month network is getting press (i.e. Periscope, Snapchat, Vine, Quora, Reddit, etc). There’s social media fatigue setting in for many brand owners, retailers … Continue reading
The post Pin It to Win It: How Retailers Can Use Pinterest to Increase Social Media Reach and Engagement appeared first on The Bigcommerce Blog.
The good news: it’s a great time to be an online retailer. In fact, this year’s Black Friday saw a record number of online shoppers. For the first time in history, online sales exceeded transactions in brick-and-mortar shops. The not-so-good news? There are more fraudsters than ever targeting online businesses. Credit card fraud attempts grew … Continue reading
The post 5 Types of Fraud to Watch for in the New Year appeared first on The Bigcommerce Blog.
Quickly scaling businesses are our specialty over here at Bigcommerce, and we know that with growth often comes the need to let go a little. This typically means backend automation to increase business efficiency and the handing off of workloads to free up intellectual bandwidth. In this three-part series, first published Candid Culture, a Bigcommerce … Continue reading
The post How to Hire Well: Look for Different Skill Sets, Similar Work Ethic appeared first on The Bigcommerce Blog.
Entrepreneurship is a common goal for the highly-motivated. It allows you to work on your own time, toward your individual passions, solving problems for people using your unique skills and talent. Entrepreneurship, though, isn’t for everyone. Starting your own business takes a lot more than time, passion and talent –– you need business acumen. Starting … Continue reading
The post How Redshift Sports Launched a New Business Around a Niche Product Solution, Debt-Free appeared first on The Bigcommerce Blog.
The way your site looks can make or break your success. Today, online shoppers are particularly engaged with design-centric sites –– and they expect those sites to load quickly and work intuitively. In fact, these last two expectations are more requirements than nice-to-haves. But that alone isn’t enough to earn the trust and business of … Continue reading
The post Designed to Sell: An In-Depth Look into The World of Ecommerce Site Design with Pixel Union appeared first on The Bigcommerce Blog.
As the managing editor over here at Bigcommerce, I get to talk to some of the platform’s most successful customers. My goal is to understand the ins and outs of exactly how they became the successes that they are –– and then distill that information into actionable advice for other online store owners. Recently, an … Continue reading
The post The 19 Steps One Bigcommerce Employee Implemented to Bring His Dad’s Brick-and-Mortar Online –– And Grow Revenue 2400% appeared first on The Bigcommerce Blog.
