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Scaling Holiday Strategies: How to Win Customer Loyalty and Increase Projected 2016 Revenue

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When it comes to holiday gift giving, presentation has always been crucial. But, for retailers looking to surprise and delight holiday customers, presentation is key. Indeed, brands can leverage premium packaging to score big during the holiday shopping season. And, if they do it right, they’ll win over net new customer with high lifetime value … Continue reading

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9 SEO Tips to Maximize Your Holiday Ecommerce Traffic

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It is no surprise that search engine optimization is a vital step for newly launched businesses. But for growing SMBs, being diligent about maintaining your SEO is just as important. SEO might not be at the top of your priority list when it comes to preparing for the holiday selling season. Keep in mind that … Continue reading

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Bigcommerce Websites Now Load 30% Faster, Response Time Less Than Half a Second

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A new study into online page load times suggests consumers are looking for a 166% increase in speed from just a few years ago. In 2010, consumers were willing to wait a full eight seconds before abandoning a retailer’s site. Today, 57% of consumers say they will abandon site if it isn’t loaded within three. … Continue reading

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A Cost/Benefit Analysis on The Great Product Photography Debate: DIY or Outsource

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There comes a time in every growing company’s life when the big question surfaces: should we really be doing all this ourselves? It seems like we’re spending a lot of time on things that aren’t our core strength. How do we scale efficiently? What can we outsource, and how much control do we have to … Continue reading

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Strategic Announcements and Selling Innovations: Lessons from the Big Box Brands on How to Generate Early Holiday Demand

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If there is one time of year to deliver a standout retail performance, it’s the holidays. The most diligent of retailers begin their holiday planning months, if not a full year, in advance. Despite this, no amount of early planning can replace the importance of monitoring the competition throughout the first weeks of the year’s … Continue reading

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New Bigcommerce + Google Shopping Integration: It’s Now Easier Than Ever to Drive More Sales Online

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Today, the Bigcommerce team is excited to announce a partnership with Google, making it easier for you to submit your product information to Google Shopping and quickly reach millions of new customers searching for what you sell. With Google Shopping, you can create highly visual online ads, which put your products front and center, showing … Continue reading

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7 Sales Tax Compliance Best Practices for Scaling SMBs

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Nothing ventured, nothing gained. No risk, no reward. These popular sayings often provide inspiration for pioneering small business owners. But, there are also times when it’s better to play it safe — especially when it comes to sales tax compliance. In this case, your best bet is to have proven practices in place that can … Continue reading

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Apple Introduces a New Ecommerce Channel: The Apple TV

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It’s hard to deny the innovative powerhouse that is Apple. Steve Jobs remains a source of inspiration for entrepreneurs and inventors around the world — thanks to his work creating products people didn’t even know they would want (the iPod, the touch screen phone, aesthetic computers, etc.). Jobs turned customer-driven product creation on its head. … Continue reading

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5 Ecommerce Apps to Streamline Your Holiday Selling Operations

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Let’s face it: there are less than 12 weeks until Black Friday and Cyber Monday. If you’re like me, you may be playing a bit of catch up on the production side to get ready for the cooler temperatures, gift giving and the inevitable holiday self-gifting. After all, holiday shoppers will spend 15% of their … Continue reading

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