Well, well, what do we have here? It turns out that at Point2, we don’t just like to help real estate agents sell homes–we like to help build homes too! Our team recently had the opportunity to team up with the wonderful people at Habitat for Humanity Saskatoon to work on a project for community members in […] Continue reading
Category Archives: Marketing
The Details Behind a Denial of Service Attack: What It Is, Why It Matters and What You Can Do to Stop It

If you’re self hosting your ecommerce store using WooCommerce, OpenCart, Magento, ZenCart, or perhaps your own homegrown, custom solution, and do not have a dedicated managed hosting provider or sophisticated ISP that can detect and mitigate denial of service attacks, a hacker might be able to bring down your store (and keep it down) for … Continue reading
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Wholesale or Bust: How One Maker Landed Their Goods in Anthropologie, Crate & Barrel and More

“Wholesale is the money maker,” says Jessica Tata, founder and co-owner of Austin-based boutique Son of a Sailor, as she shows me around her recently opened brick and mortar shop. “We didn’t even used to have our own website –– just sold our goods on Etsy and went to craft shows and trade shows. That’s … Continue reading
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How to Set Up Shop on Social

The world of ecommerce is ever-changing and even the seasoned ecommerce professional can get overwhelmed with the amount of detail. Between managing your site to ensure proper inventory flow, to optimizing every page for conversion via A/B testing, there’s a lot to do to reap the benefits of all the internet has to offer including … Continue reading
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Top Ecommerce News You Need to Know; Highlights from Mary Meeker, Google, Mobile Spending

Happy Friday, everyone! It’s almost June and with schools soon coming up on their long break, it will be time before we know it to prep for back to school and then the holiday season. This week’s top ecommerce news shines light on which ecommerce shopping trends will make or break successful stores in the … Continue reading
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Broker Training: How to Partner with Loan Professionals
Make more sales with profitable real estate agent/loan professional partnerships RESERVE MY SPACE Brokers know that when it comes to real estate, every revenue stream really counts! If you are an office that includes mortgage services, getting more loans closed can dramatically increase your bottom line! The challenge is that, historically, real estate agents and […] Continue reading
8 Listing Presentation Tips
Do you want to win your next listing presentation? Of course you do! To convince potential home sellers that you’re the real estate agent that will sell their home the fastest and for the highest price, you need to be prepared. Your listing presentation should highlight both your experience and your advanced marketing strategies. With […] Continue reading
Show & Tell: How Social Media Authenticity Creates Community and Customers

Whether you feel social media is a minor piece of your marketing mix or a significant part of your B2C business plan, you’ve likely at least accepted it is a must-have in your online selling toolkit. While only 33% of social media users in the U.S. follow brands, a whopping 47% of those say Facebook … Continue reading
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Here’s How You Can Help Fund the Santa Barbara Coastline Cleanup: Buy This Shirt

At Bigcommerce, we’re lucky to work with a number of businesses that were started with the humble yet ambitious goal to further their impact on the world through acts of charity. Following the oil spill in California this past week, we wanted to take a moment to highlight one of these incredible businesses in particular, … Continue reading
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Watch Now: 5 Super Secrets to Sell Value
“We don’t want to pay full commission.” “But another agent said he can sell our house for just 4%.” “Can you reduce your rate?” Sound familiar? No one likes it when the conversation goes this way in a listing appointment, but it happens. The important thing is to be prepared so you get paid what you’re […] Continue reading










