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5 Ways to Personalize Your Brand’s Ecommerce Experience

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Online companies collect large amounts of customer data and it’s often tragically underutilized. User data can be used to personalize communication with your customers and prospects, 74% of whom get frustrated when content isn’t personalized to the interests they have already supplied to an online company. For ecommerce companies in particular, a more personalized shopping … Continue reading

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How to Write a Social Media Bio

How to Write a Social Media Bio for Real EstateSocial Media Bio Tips for Real Estate Professionals No one likes writing social media bios. Summing up the wonderful, complex human being that you are in just a few strategically selected words? That sounds fun… NOT! That said, in today’s socially savvy real estate marketplace, it can’t be avoided. You’re going to need at least […] Continue reading

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Broker Training: Helping Agents Sell Value

helping agents sell valueRegister for our exclusive broker training today! (It’s free and it’s fun.) Do your agents know how to sell value and not cut their fees to get more listings? The most dreaded question asked at a listing appointment happens when the listing prospect says, “We don’t want to pay your commission, and so if you […] Continue reading

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How to Use Personalized Product Recommendations to Increase Average Order Value

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Customer acquisition costs are rising for many online stores, meaning it is becoming increasingly expensive to get new visitors to your site and have them complete a sale. A lot of the growing costs have to due with SEO –– and the need to produce ample amounts of inbound marketing in order to rank highly. … Continue reading

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What Online Prospects Want from Real Estate Agents

What online prospects wantMore and more people are looking for both real estate listings and real estate agents online these days. When prospects come to your website—whether they found you via an Internet search, a well-placed classified ad or a boosted Facebook post—you have less than 3 seconds to make a good first impression. 3 seconds?!? Yep, that’s […] Continue reading

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Mother’s Day by the Numbers: How to Capitalize on This $20 Billion Retail Holiday

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Mother’s Day has a long and varied history. Indeed, mothers have long been heralded by cultures and societies likely since the dawn of man, though celebrations have certainly taken different forms over the centuries. The U.S. version of Mother’s Day can be traced back to Ann Reeves Jarvis of West Virginia, who in the years … Continue reading

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Credit Card Data Security: What You Need to Know to Protect Your Store and Your Customers

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If you’ve been contacted by your bank or financial institution lately only to discover that your credit card information had been compromised, then you’ve felt the growing frustration many consumers face today. The situation with respect to credit card fraud is only getting worse. Dealing with a compromise is a time consuming hassle from a … Continue reading

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The Importance of Google AdWords and How to Create and Manage a Profitable Campaign

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The world of ecommerce is ever-changing and even the seasoned ecommerce professional can get overwhelmed with the amount of detail. Between managing your site to ensure proper inventory flow to optimizing every page for conversion via A/B testing, there’s a lot to do to reap the benefits of all the internet has to offer including … Continue reading

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Inaugural Google Fashion Trend Report to Aid Small Retail Businesses

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This week Google released its inaugural fashion trend report, which uses the data of six billion search queries to forecast upcoming trends for spring 2015. “With every query typed into a search bar, we are given a glimpse into considerations or intentions,” the report reads. “By compiling over six billion searches, we are able to … Continue reading

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Top Ecommerce News You Need to Know; Highlights from Style.com, Alibaba, Louis Vuitton

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Happy Friday, everyone! It’s been a busy week over here at Bigcommerce with our first ever acquisition (Welcome, Zing!) and the release of Bigcommerce Insights, actionable analytics working to boost your store revenue. Of course, the rest of the ecommerce industry has been aflutter with news all their own, including Conde Nast’s annoucement to turn … Continue reading

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