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The Year of Mobile Marketing: Enterprise Ecommerce Trends, Tips and Need-to-Know Information for 2015 Success

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For ecommerce businesses looking to amp up their digital presence and beat out their competition, knowing the trends sooner is always better. In fact, it’s how you make sure your company is the one leading the industry, not following the breadcrumbs of those who analyzed the data and got a head start. You already know … Continue reading

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Top Ecommerce News You Need to Know; Highlights from Instagram, The NRF, Amazon’s Drone Delivery Program

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Happy Friday, everyone! With spring in full swing and Mother’s Day and Memorial Day around the corner, it’s likely you’re planning your marketing strategies and promotional offers to drive holiday conversions and revenue. You may have missed some of this week’s top ecommerce news; we’ll help you catch up. Below we’ve rounded up the most … Continue reading

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6 Ecommerce CTAs Every Online Store Needs to Optimize

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CTAs –– or calls-to-action –– are a distinct language used in your site that encourages your visitor to do something, to take a desired action. Most of the time, that desired action is a click taking them to more information. For instance, on Facebook, most of the ads you see have a CTA to download … Continue reading

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3 Ideas for Fun Client Appreciation Events

Real Estate Client Appreciation EventsClient appreciation events are a great way for agents, brokers and offices to show clients and referral partners that you appreciate their business and referrals. Nothing beats a great event for establishing rapport, building your business and getting tongues wagging about how great your brand and services are! Hosting a successful event requires planning and […] Continue reading

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Conversion Rate Optimization: How to Uncover and Optimize Your Customer Conversion Funnel

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This is the second post in our #SellMore series titled Conversion Rate Optimization. Last week we explained why conversion rate is so important for ecommerce success. This week, we’ll be helping you to understand your customer’s conversion funnel and optimize to help them complete the purchase. Don’t be intimidated by the words “conversion funnel.” If … Continue reading

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Small Business Advice: Pivot Fast and Out-Innovate the Bigger Brands

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The Tucker Blair brand might remind you of your college days, dressed in Vineyard Vine and Columbia Sportswear. But, Tucker Blair, an ecommerce store reinventing the men’s belt, has much more staying power than simply influencing a few short years in your purchasing life. “The men’s belt has suffered decades, maybe hundreds of years, of … Continue reading

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A Quick Guide to Twitter Advertising for Real Estate

Twitter AdvertisingToday’s guest post comes to us from Erica Rascón, an online content developer and contributing editor for The Balance Sheet — the Yardi corporate blog. If you’re not advertising on Twitter, you’re missing out on the opportunity to reach nearly 288 million monthly active users on the platform. Not all of those users are your ideal clients, but […] Continue reading

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A Quick Guide to Twitter Advertising for Real Estate

Twitter AdvertisingToday’s guest post comes to us from Erica Rascón, an online content developer and contributing editor for The Balance Sheet — the Yardi corporate blog. If you’re not advertising on Twitter, you’re missing out on the opportunity to reach nearly 288 million monthly active users on the platform. Not all of those users are your ideal clients, but […] Continue reading

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