Every online business starts out the same way: as just an idea. The idea may be to bring something totally new to the marketplace or perhaps the idea will disrupt a market by offering rock bottom prices or a new spin on an old favorite (essentially wha… Continue reading
Social media can be a tricky place to navigate for ecommerce brands. There is no secret formula for how often you should post links to guide customers down a conversion funnel or for how many re-grams you should do in a week to see any social lift from… Continue reading
Social media can be a tricky place to navigate for ecommerce brands. There is no secret formula for how often you should post links to guide customers down a conversion funnel or for how many re-grams you should do in a week to see any social lift from… Continue reading
Oh wow! Yesterday’s online broker training event was dubbed by one of our attendees as “the best webinar of the year!” That is definitely due to our wonderful special guest (and broker extraordinaire) Lillian Montalto. Lillian joined us to explain how her hiring, training and accountability practices have helped her build one of the most powerful […] Continue reading
Happy Friday, everyone! With the spring equinox behind us (and all the holidays therein), it’s likely you’re preparing your online store for high spring sales, changing out inventory and images to appeal to consumers’ spring-forward mindset. Indeed, the worst of winter is behind us and smoother, summer days are right around the corner. Optimizing for … Continue reading
The post Top Ecommerce News You Need to Know; Highlights from Madewell, Ordre.com, The RealReal appeared first on The Bigcommerce Blog.
The buyer’s decision journey has changed and no longer are customers looking to one brand to meet all of their needs. Instead, brands are having to create industry solutions for themselves, and then explain why those solutions fit a particular customer need. If done well, brands don’t need to explain much. The customer sees (and … Continue reading
The post The Power of Persuasion: How to Use Informational Offers to Increase ROI appeared first on The Bigcommerce Blog.
The theme you choose for your ecommerce store is incredibly important. It is the customer’s first brand experience and exposure. It helps to determine the funnel your customer goes through in order to reach particular product pages and eventually check out. In all, it is the face of your brand –– aesthetically, at least. When … Continue reading
The post The Anatomy of a Top Selling Ecommerce Theme appeared first on The Bigcommerce Blog.
Today we have a fun online marketing tip for all the agents and brokers with websites out there. (Hopefully, that means you!) We’re going to teach you how you can use domains to track the success of your various advertising sources, like newspaper ads, billboards, bus benches, pens etc. And it’s so easy, you’ll probably […] Continue reading
Unless you make your own products, sourcing quality merchandise for your online store can often be difficult. Today, Bigcommerce is happy to announce that we’ve teamed up with Alibaba.com, the largest online sourcing platform in the world, to give you access to 30,000 products from 300 highly trusted wholesalers — all right from your control … Continue reading
The post Bigcommerce and Alibaba.com Partner to Simplify Product Sourcing appeared first on The Bigcommerce Blog.
All online store owners know how important SEO is to their ecommerce success. It’s why updates on Google’s algorithm immediately become worldwide news: merchants need to know how a change will affect store traffic –– and that means they need to know how a change will alter their search ranking. Luckily, ecommerce stores have one … Continue reading
The post Increase Conversions and Revenue: 7 Product Page SEO Best Practices to Implement Now appeared first on The Bigcommerce Blog.
